Die WDRmg beschäftigt sich regelmäßig in ausgewählten Studien mit Themen, die die Branche bewegen. Ziel sei es „den Werbekunden marktforscherisch gestützte Argumente an die Hand zu geben, die über die Markt-Media-Daten hinausgehen“, betont Radek. Im vergangenen Jahr hatte die WDRmg in der Untersuchung „Qualität der Beweis“ unter anderem die Akzeptanz von Werbung bei den Hörern analysiert.
The British broadcaster is betting on Gigglebug’s international popularity in the online world and will stream the episodes of the series on Milkshake!’s first ever YouTube channel as well as on the block’s website, milkshake.tv.
Content buyers from all over the world can now purchase the rights to produce international adaptations or remakes of the brand new reality formats "My Garden on a Plate" (pictured) and "Made with Love" as well as the fictional comedy series "Suck it up!".
The German cult programme as well as four additional children's formats that deal with dreaming and going to sleep are now available for international TV broadcasting, DVD publication and video on demand exploitation.
Trixie, the European market leader for pet supplies, will expand its popular range of "Shaun the Sheep" accessoires. Pet-owners can look forward to new plush squeak toys and cosy dog comforters.
The new live action series by Irish production studio Sixteen South will be filmed in summer 2017. It features puppets in beautiful outdoor locations and aims to encourage children to appreciate nature.Read more
Kavaleer Productions and WDR mediagroup will collaborate on a new 52 x 11 action-comedy series for 6-11 year olds, "Dougie Noir". The (estimated) €4.5m series is scheduled to begin pre-production Summer 2017.
Q Pootle 5 travels at full throttle, and not just aboard his spaceship! Renowned toy manufacturers NICI and Bullyland will launch a range of new merchandising products at retail stores across Europe and beyond.